Our Business

Our business is organized in geographic regions with four leading markets in 3 continents, Nigeria, United Kingdom, Ghana and the United States of America. We also have emerging markets in the Middle East, Southern Africa and the European Union. Today, nearly 70% of our sales come through our websites, and we are the number one own brand prestige beauty retailer online in Nigeria.  We’re harmonizing our social media presence with our e-commerce capabilities to provide shoppers with a seamless experience across multiple channels that allow customers discover our products on a blog, reading reviews, sharing comments on social platforms, sampling products in a store and then purchasing them online.